"Networking 2.0" Webinar Recording


Recording: "Networking 2.0: How to Build Credibility and Develop Relationships in
                    an Over-Connected World" Webinar

Presenter: Sheri Fitts

Recording Date: Wednesday, July 27, 2011

Recording purchase proceeds benefit the Ken Gillaspie Legacy Fund


The expanding use of technology, the Internet, and social media has shifted the way many businesses approach connecting, networking, and marketing. Some statistics state that people spend more than 14 hours a week online using various tools to connect with information, resources, and other people.
Personal relationships trump technology when it comes to creating a true connection. Yet savvy financial advisors are exploring how online networking and marketing can supplement their business efforts. In this webinar session, you will learn about a variety of online marketing tools and resources. You will come away with action items, ideas, and tangible resources to launch an effective Networking 2.0 game plan—one that will help you build credibility, develop relationships, and maintain sanity! Topics covered in this presentation include:

- LinkedIn, Twitter, blogging, e-newsletters, and websites—how they connect

- Google search engine optimization secrets

- Practical ways you can use online tools

- Integration into your current networking and business development efforts


Sheri Fitts is the Vice President of Retirement Marketing for a large independent broker dealer. She has an extensive background in marketing retirement plans products and services. In her role, she leads the planning, development, and execution of marketing communications programs for advisors who focus on the institutional and individual retirement plan marketplace.

Sheri is a dynamic and effective speaker who applies her extensive knowledge of marketing and communications to her responsibilities within the retirement plans arena.  She is adept at integrating her existing expertise in the retirement plan industry with further study in complementary fields. For example, she has written and presented on the topics of social media, behavioral finance, and generational differences.

During her nearly 20-year career in financial services, Sheri has received awards and recognition from the PSCA, Pension and Investments, National Association of Government Defined Contribution Administrators, the International Association of Business Communicators, and more. As a way of giving back, Sheri serves on several boards and committees and has helped develop the rapidly-expanding Women in Pensions Network, the aim of which is to support and encourage the professional development of women in the retirement plan arena.


Your purchase provides you with:

- Unlimited online access to audio and visual webinar recording for 6 months

- PDF of PowerPoint® presentation slides

- PDF of notes sheet

- PDF of "Building a Strong LinkedIn Profile" handout

All of the above will be sent via e-mail after your payment has been processed.


PC Users - Windows Media® 9 or higher
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Price $50.00